Job purpose
The Marketing and Public Relations Coordinator supports the implementation of hotel programs, including food and beverage, spa and event management for hotel events. It also serves to communicate public relations awareness of the hotel as well as facilitate administrative matters for the marketing communications department.
Notes and adheres to Accor’s values, namely guest passion, respect, innovation, trust, sustainable performance and a spirit of conquest.
Main Interactions
internally
Front office team.
Housekeeping team.
Food and Beverage Service Team.
– Culinary team for food and beverage.
Engineering team.
– Finance team.
externally
– Residents of the house.
Tourists and restaurant guests.
External suppliers.
– modes.
Business partners.
Public relations agencies.
Basic Responsibilities
Supports hotel, food and beverage, spa, event and event management coordination
Drafting news releases on hotel promotions, new executive dates, spa offers and all hotel activities of news interest.
Identifies target media and oversees timely processing and dispatch of press releases.
Maintains media listings for both local and international markets.
Maintains and updates press releases and executive resumes.
Assists in organizing media information trips and media-hosted stays.
Facilitating media requests for interviews and investigations.
Maintains good working relationships with local and international media.
– Arranges VIP photography and maintains the Hall of Fame and archives.
Monitors news coverage and circulates it internally.
Supports food and beverage marketing campaigns
Supports and implements marketing, promotion and communications plans for selected food and beverage outlets, as specified.
Develop digital and social media content for select food and beverage outlets, working closely with the digital marketing team to increase awareness and effectiveness.
Facilitates photography of selected food and beverage outlets to support promotions.
Supports the development of warranties for selected F&B outlets
Supports spa marketing campaigns
Works closely with marketing colleagues on spa marketing campaigns.
Supports the development of spa guarantees in line with marketing plans and promotions.
Supports the coordination and implementation of event management
Coordinates with internal stakeholders and external suppliers to coordinate and support events and promotions for hotels and resorts.
Provide administrative support
Coordinates public relations reports for all incoming media coverage of the hotel.
– Operations of quotations and invoices for the department.
– Facilitates hotel patronage and gift voucher application.
Provide general administrative support to the team.
Main complexity/critical issues in the job
Effective coordination with internal departments to implement programs.
Manage tasks to meet deadlines and campaign goals.
extent of control
Nature quantity
– Media coverage of the hotel for at least 15 major coverage
– Media coverage of food and beverage venues to obtain at least 5 major coverage for each food and beverage venue
Food and Beverage revenue to support Food and Beverage to achieve their revenue goals
Spa revenue to support the spa to achieve its revenue targets
Profile personly
Knowledge and experience
– Minimum holder of a diploma or its equivalent and above or its equivalent
At least 2 years of experience in Marketing Communications/Public Relations. Experience in the retail industry is an advantage.
Strong working knowledge of Microsoft Outlook and Microsoft Office.
Basic working knowledge of Adobe software. Proficiency in Adobe Photoshop is an advantage. Efficiency in simple video editing is an advantage.
Oral fluency in English and Mandarin with written excellence in English. Ability to speak another language and/or basic understanding of other languages is an advantage.
Competencies
Good interpersonal skills with the ability to communicate with all levels of employees.
Service oriented with attention to detail.
– Ability to work effectively and contribute to a team.
– Good presentation and influencing skills.
Multicultural awareness and able to work with people from diverse cultures.
Flexible and able to effectively embrace and respond to change.
Ability to work independently and on good initiative in a dynamic environment.
They are self-motivated and energetic.
– High integrity and able to maintain confidentiality.
– sense of urgency.
– Ability to prioritize assigned projects
A caring employer who offers respect, training and career development to our employees. Attractive employer offering over 100 careers across five continents.
We are much more than just a global leader. We are 250,000 hoteliers and have the same passion for welcoming. We take care of millions of guests at our 4,300 addresses and on our digital platforms. As operator, franchisor (HotelServices), owner and investor (HotelInvest), we invest all our energies in making “Feel Welcome” resonate as the best hotel promise.
From luxury to economy and in every corner of the world, more than 20 AccorHotels brands meet all the needs of business and leisure travelers looking for comfort, attention and quality service.