Amazon to restart advertising on Twitter

Seattle, Dec. 4 (BNA): Amazon plans to reinvent advertising on Twitter by about $100 million annually, pending some security tweaks to the social media company’s ad platform, according to a Platform Reporter’s Tweet Saturday.

Twitter CEO Elon Musk also said that Apple has resumed advertising on the platform, Bloomberg reports, citing comments made during a Twitter Spaces chat on Saturday, Reuters reported.

Amazon, Apple and Twitter did not immediately respond to a Reuters request for comment.


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