Elon Musk: Apple threatened to yank Twitter from App Store


California, Nov. 29 (BNA): Elon Musk has accused Apple of threatening to block Twitter from its App Store without explaining why in a series of tweets on Monday that also said the iPhone maker had stopped advertising on the social media platform.

The billionaire CEO of Twitter and Tesla said Apple is pressuring Twitter over content moderation demands.

Tagging Apple CEO Tim Cook’s Twitter account in another tweet, asking, “What’s going on here?”

Apple did not immediately respond to requests for comment, Reuters reported.

“It wasn’t clear to me how internally this idea had gone down the Apple food chain and without knowing it, it’s not clear how seriously any of this would be taken,” said Randall Baker, a professor at the University of Chicago Law. The school.

The world’s most valuable company spent an estimated $131,600 on Twitter ads between November 10 and November 16, down from $220,800 between October 16 and October 22, a week before Musk closed the Twitter deal, according to ad measurement firm Pathmatics. .

The Washington Post, citing an internal Twitter document, reported that in the first quarter of 2022, Apple was the number one advertiser on Twitter, spending $48 million and accounting for more than 4% of total revenue for the period.

Twitter did not immediately respond to a Reuters request for comment on the report.

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